Uploaded on Apr 24, 2020

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4 Insights into Leading in and through a Crisis: Insight #2 - Communicating with the troops
The second of four insights from IMD’s President Jean-François Manzoni is all about communication. Using IMD’s response to the crisis as an example, Jean-François highlights the two fundamental objectives of leaders’ communication during a crisis and suggests a few key avenues to reach each of these objectives.

#IMDImpact #LeadinginTurbulentTimes
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