Dr. Johan A. Ferreira is a teaching associate professor of marketing at the George Washington University School of Business, teaching courses covering the topics of consumer behavior, marketing management, global marketing, pricing strategy, and product management to both undergraduate and graduate students. With a Dean’s Teaching Award, the Joseph P. Dymond Distinguished Teaching Award, and induction into GW’s Academy of Distinguished Teachers, he has been recognized university-wide for delivering intellectually stimulating courses that enable students to develop a deep understanding of marketing. Before teaching was a full-time gig, Dr. Ferreira had an international career, spanning from scientific research to product management to healthcare marketing. Whether he was working as a medicinal chemist, managing a portfolio of over 120,000 as a global marketing manager, or developing award-winning campaigns, Dr. Ferriera looks for ways to bridge marketing with linguistics. With his expertise and heavy involvement at GW Business, Dr. Ferreira curates an engaging learning environment where students can ask questions, learn theory, and apply their knowledge to realistic projects that push their bounds and expand their global marketing skill set. #GWSB #GeorgeWashingtonUniversity #WashingtonDC #BusinessExpertise #Research #BusinessEducation #Marketing #BSinMarketing #MSinMarketing #MBA