The Red Bull difference: In conversation with Hans Vriens

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Uploaded on Jun 09, 2020

NUS Business School
Why did you choose the NUS MBA?
Category: Testimonial - What others say

1869 views
Uploaded on Jun 09, 2020

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The Red Bull difference: In conversation with Hans Vriens

Former head of Red Bull in the US Hans Vriens discusses setting up and launching a new brand, and what makes Red Bull a different kind of soft drink company.

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