What are the keys for a successful buying strategy?- Nicoletta Bonomo
About the Focused Program "The Buying Process and Collection Building Method in Today's Fashion Industry":
This method will help participants to transform aesthetic principles into rational business processes.
The combination of Style & Rationality is the key element of the methodology that is based on the fundamental understanding of consumers by analyzing their style preferences and profiling their lifestyle characteristics.
About Nicoletta Bonomo:
Nicoletta is Quadrifoglio’s founder and owner. Quadrifoglio is a global buying office based on its unique method, designed and conceived by Nicoletta during her carrier as a manager: the “lifestyle merchandise planning and buying process”, to cover the commercial branches of the retail business model.
More info about this focused program: http://www.isem.es/centro/isem/The-Buying-Process